Home Uncategorized China is becoming Google’s main competition in India’s smartphone market

China is becoming Google’s main competition in India’s smartphone market

Google had its biggest event of the year yesterday where two new pixel smartphones, new wireless earbuds, a couple of Nest devices and a brand new PixelBook were unveiled by them. It was a big shock for the Pixel fans in India when Google announced that the new smartphones will not be available in India. “A wide range of products are made available in different regions around the world by Google. Availability is determined through a variety of factors such as local trends and product features. It was decided not to make available Pixel 4 in India. While remaining committed to current Pixel phones Google is looking forward to bring future Pixel devices to India,” said a Google spokesperson in an official statement.

As many consider the true reason maybe its project Soli or according to the company‘variety of factors are there’ but in India, Google is facing direct competition with Chinese brands. It is no more Google vs Apple; it has become Google vs China instead. There is a probability that Google would bring their ‘A’ series devices which are ‘affordable’ premium and not flagship or premium phones. If Pixel 3a or Pixel 3a XL continues then the phones that will be made available by Google in India would not cost above Rs. 50,000 and may start around Rs. 35,000.

OnePlus dominates this segment- usually, the starting range of their phones is about Rs. 32.990- the brands such as Oppo, Vivo has been trying to crack it in the last one year. The main competitors of Pixel will be the Reno series of Oppo that cost around Rs. 40,000 and NEX (no surety about coming to India this year) or the V Pro series of Vivo.  Google’s camera has always been made them the champion but with Pixel 4 new gestures has been got, its motion-sensing features make the Pixel 4 an attractive proposition. It is certain that those features will not arrive in India with the Pixel ‘A’ series of devices. For making a dent in the Indian smartphone market cameras are being betted heavily by Google. Like the past years, this year the competition is no more restricted only with Apple and Samsung rather the powerful Chinese smartphones offering more than just a good camera will be an important opposition. Let’s see how it copes up with the competition.


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